As the new Louis Vuitton store opens on Bond Street this week, the brand seeks to emphasise that this is not just a shop but a place to evoke the heritage and legacy of luxury, which Louis Vuitton encompasses.
Maison is designed with the theme 'collector' in mind, "Reflecting Louis Vuitton's art-de-vivre and savoir-faire, conceived as the home of a collector . . . [it] gives visitors opportunities to discover new and exciting experiences." Guardian.co.uk
Louis Vuitton was founded in 1854 by Louis Vuitton Malletier who developed the first flat bottomed trunks with trianon canvas which meant they were lightweight, airtight and could be stacked. This was a huge step forward for the travel industry and many others copied this design. To further protect his brand Louis Vuitton started using the damier canvas pattern (see below) with the unmistakable LV logo to stand out from the imitations starting off what was to become and internationally recognised and successful brand.
Louis Vuitton was founded in 1854 by Louis Vuitton Malletier who developed the first flat bottomed trunks with trianon canvas which meant they were lightweight, airtight and could be stacked. This was a huge step forward for the travel industry and many others copied this design. To further protect his brand Louis Vuitton started using the damier canvas pattern (see below) with the unmistakable LV logo to stand out from the imitations starting off what was to become and internationally recognised and successful brand.
Walking through Alfies it is hard not to be taken in by the amount of history surrounding the artifacts and objects on the shelves. There are some very special pieces of luggage that resonate with the golden age of travel when journeys were a little more glamourous, if a bit more time consuming than they are today.
Furniture Lighting and Luggage. From Manley J Black
Louis Vuitton suitcase from the 1920s. From Travers Antiques
Head to the second floor for Tin Tin Collectables' new vintage luggage and travelling accessories shop for some serious collectors items.
Stencilled Noah & the Arc Trunk - Perfect for a Child's Toy Box!
Selection of Antique & Vintage Trunks, all from Tin Tin Collectables.
Antique and vintage luggage can be used in so many ways. Whether they are used for storage or as a sensational statement piece, the true beauty lies in the history, journeys and secret stories they contain.